Product Meetup: User Research Process
Tue, Jan 23, 2024, 5:00 PM - 9:00 PM (UTC)
Event information
Are you a UX Researcher, Product Manager or Designer? Then you don't want to miss this opportunity to learn from experienced speakers, network with other researchers and PMs, and (last but not the least!) enjoy food, drinks, and good vibes.
We'll dive into UX Research processes, as four fantastic product researchers from different global SaaS companies will guide you through their professional challenges and discoveries.
Mark your calendars and don't miss this chance to be a part of our meetup!
🌟 Talks that you won't want to miss:
🎤 "How Continuous Research Shaped Our Product" by Anna Kiedrowska and Alina Latypova, Product Researchers @ Semrush
🎤 ”demoCRITICIZEd UX Research—TO DO or NOT TO DO” by Ivana Kolcunová, UX Researcher @ Alma Career
🎤 ”How to Have More Time for Fun While Doing User Research” by Michaela Hráčková Pyšňáková, Senior UX Researcher @ Make
🌟 What do we have prepared for you?
The main part of the event will be dedicated to UX Research process topics. Speakers from Semrush, Make, and Alma Career will share their knowledge and expertise with you, so get ready to learn a lot! Each presentation will be followed by a short Q&A session where you can address any questions that may arise.
🍸 For the break between the talks we’ve prepared a networking session where you can chat with other designers. Plus, there will be some snacks and drinks to keep you fueled throughout the evening.
🪩 After the presentations, we have a DJ set in store for you. Make sure to save some energy for the evening ahead.
✉️ If you have any questions, feel free to shoot an email to jana.krivenkaja@semrush.com
Schedule
Doors open
How Continuous Research Shaped Our Product
In this talk, we will explore the crucial role of research in developing a new product. The speakers will delve into different methods and techniques utilized at each stage of the process. Most importantly, we will discuss the challenges encountered, the lessons learned, and the importance of collaboration among teams. This talk is not just about the end product; it's about the journey and research practices that guide every decision.
DemoCRITICIZEd UX Research—To Do or Not To Do?
But HOW to do it? That is the question. Ivana will share the experience of the Alma Career Research team. Over four years, they’ve managed to open UX research to 60 people on the product team. Come and hear what worked well, what pitfalls to avoid, and how UX research democratization impacted the role of UX researchers in the company. Was it worthwhile? That is the answer you’ll get.
Break
How to Have More Time for Fun While Doing User Research
Research may sound like an exciting and dynamic process, filled with engaging with users, validating ideas, discovering insights, and discussing them with stakeholders. However, the reality is that a lot of time and effort goes into preparations, such as recruiting, scheduling and rescheduling, and sending incentives. Michaela will share a few examples of how automating these mundane processes using Make allowed more time for creativity. So, fasten your seatbelts and prepare for an exciting ride toward a fun and efficient research process.
🎶🍷 DJ & networking 🍷🎶
Speakers
Michaela Hráčková Pyšňáková
Senior UX Researcher at Make
Michaela is a strategic and UX Researcher with over a decade of professional experience. With a background in journalism and sociolo...
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Anna Kiedrowska
Product Researcher at Semrush
Anna is a researcher with a background in sociology with over 10 years of professional experience. She started her research career w...
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Alina Latypova
Product Researcher at Semrush
Alina is a Product Researcher with a background in social psychology. She has honed her analytical skills in various professional en...
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Ivana Kolcunová
UX Researcher at Alma Career
During her nine years of experience as a UX Researcher at Alma Career (formerly LMC), Ivana also led the UXR team for a couple of ye...
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Other information
To join our Product Design and UX Research community event fill out the form on the right side of this page. Please keep in mind that we are managing registrations through a waitlist to ensure the best experience for everyone.
Oh, and make sure to check your inbox for a confirmation email from us so we can save a spot for you.
📍How to get to the Semrush office–check out this video for directions. Ask for a guest card at the reception on the ground floor and take an elevator to the 4th floor.
See you soon! 👋